⭐️TPO 06 繁榮與蕭條 Boom and Bust
📖參考連結:
✅延伸閱讀【繁榮與蕭條週期：定義、運作方式與歷史 Booms and Bust Cycle: Definition, How it Works, and History】：
https://www.investopedia.com/terms/b/boom-and-bust-cycle.asp#toc-understanding-the-boom-and-bust-cycle
✅聽力練習【經濟週期：繁榮與蕭條 Business Cycles: Boom and Bust】：
https://www.youtube.com/watch?v=rNU3ezk_OmM
⭐️TPO 11 廣告 Advertising
📖參考連結:
✅延伸閱讀【What Types of Advertisements are Still Relevant?】：
https://mailchimp.com/resources/advertisements/?ds_c=DEPT_AOC_Google_Search_ROW_EN_NB_Acquire_Broad_DSA-Rsrc_T3&ds_kids=p80322579832&ds_a_lid=dsa-2227026702184&ds_cid=71700000119083209&ds_agid=58700008729598093&gad_source=1&gclid=Cj0KCQjww5u2BhDeARIsALBuLnOblflbCbv2yCgwZ6-U-Wgz6Zc10E4K0YJOXswjWTONq8rxqnzdJyoaAuNMEALw_wcB&gclsrc=aw.ds
✅聽力練習【廣告如何讓我們購買我們不需要的垃圾 How Commercials Get Us To Buy Crap We Don’t Need】：
https://www.youtube.com/watch?v=Urny4oFBbto
⭐️TPO 12 走動式管理 MBWA
📖參考連結:
✅延伸閱讀【停下、看、聽：有效走動式管理的四個步驟 Stop, Look, Listen: Four Steps to Effective MBWA】：
https://www.renoirgroup.com/articles/generic/stop-look-listen-four-steps-to-effective-management-by-walking-about-mbwa/#:~:text=Management%20by%20Walking%20About%20(MBWA)%20is%20a%20technique%20whereby%20managers,strong%20relationships%20through%20informal%20conversations.
✅聽力練習【復甦走動式管理 Managing by Wandering Around Resurrected】：
https://www.youtube.com/watch?v=Od7QavBhoZM
⭐️TPO 34 轉卡 Product Change
📖參考連結:
✅延伸閱讀【什麼是轉卡？What is a Product Change and Should You Do One?】：
https://www.forbes.com/advisor/credit-cards/product-change/
✅聽力練習【如何以正確的方式更換信用卡 How to Product Change Credit Cards the RIGHT WAY】：
https://www.youtube.com/watch?v=NGH9ds1alnc
⭐️TPO 40 將某些公共資產轉讓給營利公司 The transfer of certain public assets to for-profit companies
📖參考連結:
✅延伸閱讀【Privatization: What it is, How it Works, and Examples】：
https://www.investopedia.com/terms/p/privatization.asp
✅聽力練習【營利性公司如何（並且應該）促進社會變革 How For-Profit Companies Can (And Should) Catalyze Social Change】：
https://www.youtube.com/watch?v=L97MHJQ6pJI
⭐️TPO 42 制定解決服務故障的計畫的重要性 The importance of having a plan to address service failures.
📖參考連結:
✅延伸閱讀【服務恢復：定義、重要性和最佳實踐 Service Recovery: Definition, Importance & Best Practices】：
https://www.bolddesk.com/learn/service-recovery#:~:text=Boosts%20customer%20retention%3A%20Addressing%20service,for%20the%20company%20over%20time.
✅聽力練習【成功的服務恢復的三個步驟是什麼？What are the Three Steps for a Successful Service Recovery?】：
https://www.youtube.com/watch?v=uKM5g_yeGTc
⭐️TPO 58 企業管理 Business management
📖參考連結:
✅延伸閱讀【什麼是企業管理？如何成為優秀的企業管理者 What is Business Management? How to be a Good Business Manager】：
https://emeritus.org/in/learn/what-is-business-management/
✅聽力練習【企業管理簡介 A short introduction to Business Management】：
https://www.youtube.com/watch?v=a-uPznyA7Hw
⭐️TPO 64 國際貿易 International trade
📖參考連結:
✅延伸閱讀【國際貿易 International trade】：
https://www.investopedia.com/insights/what-is-international-trade/
✅聽力練習【國際貿易解析 International Trade Explained】：
https://www.youtube.com/watch?v=HfN8BnRJryQ